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About Us

Our Mission

Well-Working, Well-Being.

Solving societal issues surrounding work
and creating a society where everyone
can choose how they contribute.

Work.
It’s the time we dedicate, the growth we experience, and the legacy we leave behind. It’s a vital part of our life’s story.

That’s why we strive to create a society where everyone can work and contribute in the way that they choose. It’s also why we’re dedicated to untangling the complex societal issues that surround work.

Our ultimate goal is to create a world that offers a comfortable workplace for all, fostering the health and well-being of every individual there. Through technology and innovation, we’re determined to transform the landscape of work in Japan, one step at a time.

Towards Achieving Our Mission

We’re on the fast track to bringing the idea “well-working” to all parts of Japanese society, expanding with the pace and agility of a startup. Our vision extends beyond just HR—we’re building a workplace where everyone can find their own comfort, meaning, and motivation. Our journey involves tackling big challenges, fostering innovation, and embracing growth at every step.

Our Values

By embracing our three core values, we’re committed to going fast, going far, and going together to bring our vision of “well-working” to life in society. Our values aren’t just words—they drive our decisions, shape our culture, and are even part of our performance metrics. They ensure that we’re moving forward together in pursuit of our mission.

  • Illustration inspired by the Japanese character 光 meaning “light”

    Be the Spark, Not the Spectator

    No one has a crystal ball to see the future, so don’t wait for the perfect moment—create it. Move at the speed of light, make waves, and learn by doing. It’s the bold moves, even the messy ones, that pave the way to success.

    (*) The visual symbol for this value is 光, meaning “Light” in Japanese.

  • Illustration inspired by the Japanese characters 偉業 meaning “great work”

    Exceed What People Want

    The world never sits still, so why should you? Forget “good enough” and aim for what’s beyond the obvious. When you push past the norm and exceed expectations, that’s where greatness begins.

    (*) The visual symbol for this value is 偉業, meaning “Great Feat” in Japanese.

  • Illustration inspired by the Japanese character 象 meaning “elephant”

    Speak the Unspoken

    Our bold ambitions require bold conversations. Constructive feedback fuels progress, pushing us forward. Break the silence, confront the elephant in the room—and clear the way for growth.

    (*) The visual symbol for this value is 象, meaning “Elephant” in Japanese.

The Interconnection of Our Three Values

These three values aren’t meant to stand alone. They are deeply intertwined and build upon each other. “Be the Spark, Not the Spectator” isn’t about diving in without thought; it’s about acting when we see the chance to go beyond what people expect—captured in “Exceed What People Want.” And to keep growing and achieving together, “Speak the Unspoken” encourages us to voice constructive feedback, even when it feels difficult. By embodying all three, we believe we can truly go fast, go far, and go together, realizing our vision of “well-working” within society.

An illustration showing the relationship between each value. "Light" and "Great Work" are connected in parallel, indicating the goal of balancing both. Additionally, "Elephant" is positioned below them, representing the actions required to achieve both  "Light" and "Great Work".

We’re Hiring!

We’re on the lookout for teammates who share our passion.

At SmartHR, our vision is to create a society where everyone can choose how they contribute. If our mission and values resonate with you, come be a part of our journey.